bioQuad Collaboration with Bio-Rep Media

Scientific Books, Digital Media, and Films that Redefine the Way the World Understands Medicine and Health

Bio-Rep Media, the educational division of Bio-Rep Inc., is a publishing and digital media company that aims to bring the world authoritative and innovative coverage on emerging fields of medical and health sciences. We specialize in developing visual and 3D films that bring molecules to life, creating interactive digital media and apps that bring cells to the reach of your fingertips, and publishing textbooks that take you on a visual journey through the human body.

We've tapped into some of the greatest minds in cellular and medical sciences and worked alongside them to bring their understanding of molecular chemistry and biology to the forefront.

I believe that scientific research should prevail like child's innocence; with a virtue to admit ignorance and enthusiasm to raise questions. Scientific curiosity therefore, is an instinctive evolution of three consequential phases leading to a belief system (i) Trust, instituted by the body of information collected through academic pursuit (ii) Experience, attained through a calendar of events that imparts us with the patience to observe and face ignorance; and (iii) Understanding, which needs a logical mind trained to process available data and interpret the unknown.  

AS Naidu, REDOX LIFE (A Bio-Rep Media Publication, August 2013)




Number of Pages: 534
Weight: 72 oz
ISBN: 978-0-9824451-1-2
Publication Date: August 2013
Publisher: Bio-Rep Media
Price: $149.95

REDOX LIFE (2013), written by leading researcher Dr. AS Naidu, is the most comprehensive reference volume on the field of redox science to date. This book will take you on a stunning visual journey over five chapters that unfold the impact and implications of redox on human health and medicine.

REDOX LIFE is a 534-page authoritative work that elucidates fundamental redox principles in chemistry and biology, uncovers the role of redox interventions in medicine, and captures the interplay between good health and redox-supportive nutrients. This book cites the work of over 150 Nobel Laureates and explains the impact of over 1500 scientific publications on the evolution of life under the influence of REDOX.

REDOX Life is a must-read for physicians, healthcare providers, scientists, students and individuals interested in understanding the role of Redox in human health.

REDOX Life (Bio-Rep Media Education Series Volume 757) is a comprehensive work that will take you through the following 5 chapters:

Chapter 1: REDOX Principles
All biological processes, from cell division, to secretion, to cell migration in an early embryo, require energy. Thus, without a constant supply (capture and release) of energy, life on earth would cease to exist. This chapter introduces some of the key REDOX principles that support these energy transfer mechanisms.

Chapter 2: REDOX Chemistry
The average adult human body contains at least detectable traces of 60 chemical elements; 20 of these are known to play an active positive role in REDOX life. This chapter explains how human biochemistry interplays with transition metals, reactive oxygen species (ROS), reactive nitrogen species (RNS), reactive sulfur species (RSS), and free radicals.

Chapter 3: REDOX Biology 
REDOX plays a pivotal role in various biochemical processes of living organisms, including energy production (ATP generation), host defense (phagocytic killing of pathogens) and cell signaling. In this chapter, you will learn about the various enzymes and regulatory proteins that tightly control these processes.

Chapter 4: REDOX Medicine
REDOX Medicine deals with the metabolic states of health and disease based on the movement of oxygen (O2) and its reactive oxygen and nitrogen species (ROS/RNS) through cellular pathways. This chapter explores over 30 major clinical conditions and elucidates the role of REDOX pharmaceutical interventions in their treatment.

Chapter 5: REDOX Nutrition
Nutrition is the provision of chemicals necessary to support metabolism of cells and organisms. In this chapter, explore how antioxidants and other REDOX supportive nutrients are critical to sustaining good health.

"Redox is the driving force for life on Earth. The universe is always moving towards disorder (an increase in entropy or randomness) and a living cell is a protest against this 2nd law of thermodynamics. Life is a constant battle with entropy; however, it ultimately loses and dies." Page 3

"The free radical chemistry in the cerebral hemispheres and the resulting REDOX potential has empowered humans to satisfy their trail of blazing questions with complex hypotheses." Page 99

"The human birth is a cold hyperoxygenic shock and the survival of a newborn depends on REDOX potential." Page 340

"Human beings are free radical species in the universe of REDOX life." Back Cover

Bio-Replenishment for Bone Health

Bio-Replenishment for Bone Health

Number of Pages: 247
Weight: 40 oz
ISBN: 978-0982445105
Publication Date: August 2009
Publisher: Bio-Rep Media
Price: $54.95

BIO-REPLENISHMENT FOR BONE HEALTH, written by leading researcher Dr. AS Naidu, is a preamble to the Bio-Replenishment Theory and a comprehensive view of the most happening system in the human body- the skeleton.

This “science simplified” reference volume takes you on a colorful and illustrated journey through seven chapters that elucidate the key functions, metabolic demands, and dysfunctional states involving the bone. It also highlights established and emerging research, as well as the cumulative effects of genetics, chemistry, and lifestyle on the skeletal system.

Complete with 247 pages of authoritative text, illustrations, charts and tables, BIO-REPLENISHMENT FOR BONE HEALTH is a must read for individuals who are interested in learning and understanding the functions of the bone, as well as the multitude of factors and interventions that play a role in bone health.

BIO-REPLENISHMENT FOR BONE HEALTH (Bio-Rep Education Series Volume 756) takes you through seven comprehensive chapters that cover the following:

In the simplest of terms, Bio-Replenishment is the innate ability of a living organism to continuously refill its expended (depleted) chemicals that are vital for homeostasis. Chapter one takes a summary look at this emerging theory and highlights the body’s unique ability to work as a self-regulating system.

Bone is a dynamic living tissue; in fulfilling its vital metabolic functions, the entire human skeleton is expended and eventually replaced every 7 years. Chapter 2 takes you on a stunning visual journey through the architecture, shape and physiological structure of the bone.

Bone metabolism is an exclusive mineral management process. It is vital for body functions, such as bowel movement, heart beat/blood flow, nerve impulse, and liver and kidney performance. In this chapter, you will learn about how the bone remodeling and how mineral content is managed within the skeletal system.

The bone is not just a framework that moves the body; it is a “mineral bank” that runs day-to-day production of blood cells and regulates several internal systems. Chapter 4 takes you through the various functions of the bone, from regulating heartbeat to enabling hearing.

Genetics, diet, environment and lifestyle all influence the health of the bone. This chapter samples some the major bone and joint disorders which cause impaired function of the bone and takes a research-based look at their causes.

The refilling of depleted bone mass, also known as bone turnover, requires an organized “internal engineering” program, supported by regulators, processors, transporters and builders. This chapter highlights the key players in this program, which are collectively known as bio-replenishments.

In this chapter, you will learn about the vitamins and minerals that play a role in maintaining the skeletal system. You will also learn about the factors (lifestyle, diet, drugs, etc) that can disrupt the integrity of the bone.

“A multi-cellular organism is like a network of computers. It requires an efficient ‘server’, especially while operating human systems with billions or trillions of cells. The nervous system and the hormonal system are two important network hubs.” Page 10

“The Rate-of-Living Theory takes a pragmatic approach that if one is going to live fast and hard, life will be short. The engine in a race car, run at full throttle, is lucky to last a full day. On the other hand, engines that are driven carefully, at modest RPM, (with regular maintenance and oil filter changes), can last for years.” Page 15

“Bone health is a challenge to maintain, since the skeleton is simultaneously serving two opposite functions that are in direct competition.” Page 108